Description
TOTE Maritime Puerto Rico, a leader in safe and reliable service to Puerto Rico, is seeking a Marketing Coordinator to join the team at our Jacksonville, FL office.
In this position you will:
be responsible for supporting current programs and assist with new initiatives that align with our business goals. The ideal candidate will have strong writing skills, the ability to manage multiple projects, and a passion for creating impactful content. This role will play a key part in driving improvements to our marketing processes and lead generations’ efforts.
Main Duties and Responsibilities Include:
- Support the marketing manager in establishing and evaluating marketing strategy by assembling sales forecasts, setting objectives, organizing promotional presentations, and updating calendars.
- Conduct research of market trends, customer behavior, and competitor landscape, and prepare reports by analyzing and summarizing data.
- Developed well-structured materials and presentations to support sales efforts and internal and external communications.
- Collaborate with the commercial team to provide event coordination support at customer meetings & events.
- Copywriting across a broad spectrum of channels including social media, advertising, sales presentations, website, etc.
- Produce high-quality, engaging content for customer communications, advertising, and events for internal and external audiences across a broad spectrum of channels.
- Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary.
- Provide admin support and event coordination with the Corporate Social Responsibility Board.
- Assist in developing and implementing content & communications for internal and external audiences across multiple platforms.
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes, content, and lead generations.
- Prepare marketing activity reports and metrics to assess program success.
- Compile market research, forecasts, competitor analysis, campaign results, and consumer trends.
- Support the development and maintenance of internal tools, including digital asset management (DAM) system, CRM, email marketing, etc.
- Build knowledge and education to level up support of marketing strategies and planning.
The ideal candidate will have:
Required education and experience –
- Bachelor’s degree in marketing, communications, business, or a related field is preferred, but degrees in other relevant areas are also acceptable.
- One to Three years of experience of marketing coordination or directly supporting a marketing or communications function in a B2B organization.
- Advanced proficiency in Microsoft Office Suite.
- Knowledge of traditional and digital marketing, content marketing, with a passion for copywriting and social media.
Preferred education and experience –
- Excellent communication and presentation building skills.
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Graphic design and/or skilled in Adobe Creative Cloud Suite
10% travel may require nights & weekends on occasion to accommodate special events.
Why TOTE?
The TOTE Group are industry leaders in full ship services and technical solutions with maritime operations and terminal services. Our purpose is to deliver reliable and outstanding service to our customers and to the communities we serve.
TOTE Group is committed to being reliable, resourceful, and adaptable in all that we do. TOTE Group knows excellent companies are built by great people who embody our company’s values and vision.
Explore the possibilities with TOTE Group
As part of the team, full-time employees will receive a comprehensive benefits package, which includes health, dental, vision, life insurance, short term disability, long term disability, employee assistance program, 401(k) with company match and discretionary funding, tuition reimbursement, supplemental parental leave, jury duty, and bereavement leave. Full-time employees will receive a minimum of 10 days’ vacation, 10 days sick, 10 days paid holidays and one floating holiday every 12 months. In addition, we offer an annual discretionary bonus (based on eligibility).
TOTE Maritime Puerto Rico is an Equal Opportunity Employer – Affirmative Action and a VEVRAA Federal Contractor. We are committed to a diverse workforce and taking affirmative action to employ and advance in employment qualified women, underrepresented groups, individuals with disabilities, and protected veterans. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin disability or status as a protected veteran. TOTE Maritime Puerto Rico is a drug-free employer and a participant of the E-Verify Employment Verification Program.
Equal Opportunity Employer M/F/Veteran/Disability
Drug Free Workplace